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Webinar Covers Battery Health

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June 15, 2020—During the COVID-19 pandemic we have been hearing two sides to a story that compliment each other. Consumers are experiencing battery problems frequently due to major changes in driving behavior. Shops are looking for innovative ways to make money during these testing times.

CTEK global training manager, Tony Zeal held a webinar exploring innovative ways to build customer loyalty while providing a public service that improves the shops' bottom line. Learn how shops can educate, build trust, and help their customers improve the health of their battery.

According to the webinar, batteries are working harder than ever before with the increase in electrical demand. A fully charged battery is 12.7 V. Even without using the battery, it self-discharges itself.

And it seems temperature can even affect a battery's life expectancy. IFor example, up in the North, like Minnesota, Wisconsin, Montana, and Maine, the average battery life expectancy is 51 months, while down in Florida and the tips of California, Arizona, Texas, and Louisiana, the life expectancy of a battery is 30 months. The best battery life for vehicles, however, is right in the middle of these extremes in places like Iowa, Ohio, Pennsylvania, and Colorado, lasting an average of 56 months.

battery life

*Infographic gathered from the CTEK Innovation in Testing Times Webinar

In order to ensure batteries have a longer life expectancy, CTEK has a device called Battery Sense. All you have to do is touch it to your battery, and it will record up to 90 days of information regarding the charging system in the vehicle.

One of CTEK's professionals put Battery Sense to the test on his vehicle, a 2013 Audi A4, and his wife's vehicle, a 2013 Honda Civic. For his car, he was constantly driving it around for only long distances, and the battery seemed to always be running above a 75-percent state-of-charge rate. For his wife's car—a 2013 Honda Civic—however, it showed a different result. She used her car twice per day driving shorter distances—nine miles to work and back. Running in these conditions, the battery life was only operating between a 50- and 75-percent state of charge. Zeal says the Honda battery is living a much harder life than the Audi battery because the alternator has no time to recharge the battery properly.

Now with start-and-stop batteries, the battery life is much more affected than that of a conventional battery, which was a start operation initiated followed by recharging. For a conventional start/stop battery, however, there are large numbers of start operations, which results in a higher load on the battery. 

conventional batterystart stop battery

*Infographics gathered from the CTEK Innovation in Testing Times Webinar

Now, around 1 in 3 of unmaintained batteries last for more than four years, and performing routine service on a vehicle can flatten the battery by as much as 10 percent. And while performing a service can decrease the battery, the condition of the vehicle's battery is rarely checked during a service. In fact, a 2013 CTEK survey showed that 25 percent of all vehicles entering a repair shop had a battery that required attention. In 2018, that percentage doubled to 51 percent. Even with AAA saying that the vehicle's battery is one of the top three causes of breakdown, technicians still rarely check it.

To fix this problem, Zeal says shops can introduce a Testing and Charging program for a vehicle's battery. Zeal says this option will not only decrease the likelihood of a breakdown, but will increase revenue opportunities, profitability, business capability, and overall customer satisfaction.

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