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Model Showcase: 2024 Audi Q8 E-Tron

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Nov. 23, 2022—The Audi e-tron model is getting a rebrand for 2024 as the Q8 e-tron. 

Pricing information for these luxury EV models in the United States have not yet been released by Audi, but the automaker said the base model will start at 74,400 euros in Germany. 

Car and Driver reports that these redesigned models will have larger 106.0-kWh battery packs. This will provide an anticipated range of up to around 370 miles, according to an introduction video made by Audi. 

The Q8 e-tron boasts an exterior that is equal parts familiar and distinctive. The Q8 e-tron has a reportedly redesigned grille, updated wheel design and new lighting elements according to Car and Driver. 

The Q8 e-tron standard model is enough to draw the eye on its own, but a sportier version of the vehicle can be found with the Q8 e-tron Sportsback. A press release from Audi reports that Q8 e-tron should be available in the United States by the end of April 2023. 

“In the new Q8 e-tron, we were able to significantly increase both battery capacity and charging performance. This allowed us to achieve an optimal balance between energy density and charging capacity, as well as to increase efficiency,” said Audi Board Member for Technical Development Oliver Hoffmann via the press release. “On top of that, we improved the motors, progressive steering, and chassis control systems – and thus the dynamic driving characteristics that are typical of Audi in all versions of the Q8 e-tron.”

The Features That Make It Tick

The Q8 e-tron has two electric motors, all-wheel drive and a capability of up to 402 horsepower. Additionally, "Q8 e-tron demonstrates traditional SUV characteristics with the ability to tow up to 4,000 pounds," according to Car and Driver. 

It is also worth noting that there is a Q8 e-tron model that can achieve 496 horsepower, and it is called the SQ8 e-tron. 

In terms of driver-assistance technology, the Q8 e-tron has elements that include automated emergency braking, forward-collision warning, standard blind-spot monitoring, rear cross-traffic alerts and a lane-departure warning. Additionally, the Q8 e-tron has self-parking assistance and adaptive cruise control. 

An Inside Perspective

Photos from Audi of the Q8 e-tron interior reveal a nearly monochromatic color palette with subtle pops of color in the stiching of the seats, for example. There appears to be seating for five people, and what looks to be an impressively intricate infotainment system. 

"Every Q8 e-tron's infotainment system runs through dual touchscreens, with a 10.1-inch display on top and an 8.6-inch unit below it," according to Car and Driver. 

The top screen can be used for features like Apple CarPlay or Android Auto. The bottom screen can be used to control the climate of the car.

A Focus On Future Impact

Making a strong impression on the luxury EV market is part of Audi's greater plan to set itself up as a contender well into the future. It seems to be the hope of the automaker that the Q8 will be a leader. 

“With our corporate strategy ‘Vorsprung 2030’, we’ve set a fixed date for our withdrawal from combustion engines and clearly decided that Audi will be a fully electric brand within 11 years,” said Markus Duesmann, Chairman of the Board of Management of AUDI AG via the press release. “The new Audi Q8 e-tron, with its improved efficiency and range and refined design, is another important component in our electric portfolio to get people excited about electromobility with emotional models that are suitable for everyday use.” 

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