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Half of Americans Expect EV Market to Overtake ICEs in 15 Years

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Oct. 6, 2021—A new survey conducted by MINI USA suggests American consumers expect the EV market to rapidly accelerate in the coming decades.

According to a news release, the survey found not only half of the 1,000 respondents believe the automotive market will be "mostly electric" within 15 years, but 80 percent also said they would consider an EV as either their primary or secondary vehicle.

“Our latest survey shows that more consumers are shifting their attention to electric vehicles as they become more attainable and compelling to own relative to gas models.” said Mike Peyton, Chief Motorer and Vice President, MINI of the Americas. “EVs are especially becoming more attractive to a new generation – ’Gen EV’ as we say. These are people who are young, fun-seeking and environmentally minded, and want more attainable, fun-to-drive EV choices such as the MINI Cooper SE."

EV range still remains a concern among consumers, though the survey found 78 percent of respondents don't travel more than 50 miles. That makes most EVs "compatible for a strong majority of American drivers."


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