GM Ends Lawsuit Against Ford Over 'Cruise' Moniker
Oct. 5, 2021—General Motors is ending its month-long civil suit against Ford Motor Co. over the use of the "cruise" moniker for the latter's hands-free driving system.
GM sued Ford back in July for copyright infringement according to the Detroit Free Press, saying Ford's "BlueCruise" system was too similarly named to its SuperCruise system. According to the report, GM told the Free Press the lawsuit was "resolved amicably," and a statement from Ford indicated it may continue to use the BlueCruise name in its vehicles.
Both parties are currently working on a settlement, though terms of the deal were not immediately available.