Ford Doubles F-150 Lightning Production
Aug. 26, 2021—Ford Motor Co. has doubled production of its F-150 Lightning electric pickup ahead of its launch next year.
According to a report from Reuters, Ford is targeting annual production of around 80,000 units by 2024 and will be spending an additional $850 million to achieve that goal. The increase comes on the heels of a wave of strong early demand for the full-sized EV pickup.
Sources who asked not to be identified told Reuters that Ford officials "were pleasantly surprised by the demand for the Lightning." Interest from commercial clients has been a primary driver for the surge in demand.
The ramp up to the new production goal includes a target of building about 15,000 in 2022 following the launch and 55,000 in 2023.
Ford's strategy for EV development has focused heavily on leveraging its strongest brands, and the Lightning F-150 is no exception—the gas powered version of the iconic pickup has been the top-selling vehicle in the United States for more than four decades.
Image: Ford Motor Co.